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Fisher-Price Infant
Play Kits

Specially curated sets of toys, and play tip booklets that help enrich playtime through baby's developmental milestones as they grow from Newborns to Toddlers.

Fisher-Price Infant Play Kits on shelf at the Fisher-Price Toy Store

Packaging Graphic Design

The Infant Play Kits packaging was designed to have an elevated, premium look, yet still be recognizable as Fisher-Price and be able to sit on shelf along side the core product line. This was achieved by reimagining the existing brand elements, color palette, and typical packaging structure.

Fisher-Price Play Kits Closed Box Designs

Photography Art Direction

Capturing high quality product and lifestyle assets for use on packaging, brochures, ecommerce and marketing materials for all 5 of the play kits.

Fisher-Price Play Kits Open Box

AMERICAN PACKAGE DESIGN AWARD RECIPIENT

It was an honor to have my work recognized by Graphic Design USA in the 2022 American Package Design Awards in the Toys & Games Category. 

Fisher-Price Play Kits GD USA Winner

Senior Graphic Designer Portfolio • Award Winning Graphic Designer • Art Director • Packaging Graphic Designer • Indigenous Graphic Designer

Western New York Region • Greater Buffalo/Niagara Falls NY Area • Over 15 Years of Professional Experience • Open to Work

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